This exhibit is dedicated to art advocacy,
a catch-all term for promoting the arts. This is inline with renowned American designer, Milton Glaser’s Designism movement. An “articulate spokesman for the ethical practice of design,” Glaser and his Art Directors Club fellows birthed the movement in 2006, believing that design has a social intent to create a better world.
Giving form to intent, artworks created for the exhibit will be inspired by the United Nations’ eight Millennium Development Goals (MDG). These goals– “which range from halving extreme poverty to halting the spread of HIV/AIDS and providing universal primary education, all by the target date of 2015 – form a blueprint agreed to by all the world’s countries and all the world’s leading development institutions. They have galvanized unprecedented efforts to meet the needs of the world’s poorest.”
VS2: Design Changes will prove two things:
that graphic design is an ever-evolving art form, and that—as an engine of modern communication, it is an excellent platform for social change.
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